Giuseppe Bergami is a commercial still life photographer in New York City. For over 30 years, he has worked with advertising agency and corporate clients such as: AT&T, American Express, Bloomingdale’s, Calvin Klein, Dainese, Elizabeth Arden, Fendi, Guerlain, Hennessy, Kodak, YSL, Lancome, Liz Claiborne, Josie Natori, Nespresso, Nina Ricci, Perry Ellis, Polaroid, Revlon, Sony, Swatch, Timex. A collection of images called “Around the Studio” begin shaping as a study in black and white, light, shadow and composition far from the conventional interpretation and visual restrain that is often present in commercial photography. This work in progress can give you a glimpse of the world of traditional (analogue) photography where post-production is almost nonexistent and all the creative and technical decisions made at the time of the shooting with no room for corrections or afterthought. Nowadays, Mr. Bergami applies the same passion as he has for producing the ”Around the Studio” images but for commercial clients with the help of a digital camera.

Around the Studio

SILVER GELATIN PRINTS, ALL 16 X 20”, from Polaroid negative NP55.